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Sunday, 25 September 2016
what is Branding and Packing
• Branding means the selling of goods under the trade mark or brand name of
manufacturer.
• Branding is done to differentiate products from competition.
• Brand Name= Name and Brand Mark= Symbol.
• Packing is the wrapper of product done to provide convenience to customers.
• Branding is only possible if packing is done.
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